Infinite Possibilities

by Ekko Effect

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Toronto Hip Hop artist Ekko Effect is a part of a wave of artists that are proving that rappers can make music they believe in without being materialistic and shallow all the same while making music with a positive message.

Ekko’s new single “Infinite Possibilities” gives him another chance to reach people with his positive messages of encouragement, this time over a synth-driven, bass heavy beat produced by Vision Beats and laced with the words of Dr. Martin Luther King. He shouts out King in his first bar and raps on about how endless life’s possibilities can be if you’re willing to work and you ignore the negativity that permeates life in our cities’ neighborhoods. As he says, he’s “never been about the negative/I’d rather say ‘Peace!’”

Ekko Effect has outdone himself with his latest single Infinite Possibilities. Ekko has established that he's his only competition as he gives us a taste of what we can expect from his upcoming album “The Learning Process”.

Through Infinite Possibilities, Ekko Effect gives us lyrical pieces of him that we all know and love, now redefined in conjunction with a committal beat. Ekko reinforces that we are our only obstacles; it is what we choose to make ourselves that shapes our lives. Failure shouldn't define you; instead you let it mold you.

He calls this The Learning Process and it's turning out hope...

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released March 14, 2015

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Ekko Effect Toronto, Ontario

Toronto emcee Ekko Effect is not your typical post-new school rapper chasing big bucks, European cars and R&B chicks. He’s here hoping to use hip-hop to give a voice to those that wouldn’t have one otherwise, and shine a light on the struggles that young people of colour face in today's society. ... more

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